Slab Contrasted Elvu 7 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Miura Slab' by DSType (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, retro, sporty, robust, assertive, playful, impact, motion, vintage flavor, display emphasis, brand distinctiveness, slab serif, soft corners, bracketed slabs, ink-trap cuts, tight spacing.
A heavy, forward-leaning slab serif with broad proportions, compact counters, and a strongly unified, low-contrast stroke structure. The serifs read as chunky, bracketed slabs with distinctive carved notches and wedge-like cuts that add snap to terminals and joins. Curves are generously rounded and the overall silhouette feels smooth despite the crisp interior cut-ins. The rhythm is dense and energetic, with short extenders and a sturdy baseline presence that keeps the texture dark and even in setting.
Best suited to large sizes where the slab details and cut-in terminals can read clearly: headlines, posters, storefront or event signage, and bold brand systems. It can work for short bursts of text (subheads, pull quotes) when ample size and spacing are provided, but its dense color makes it more effective as a display face than for extended reading.
The font projects a confident, no-nonsense voice with a vintage punch—suggesting classic athletic lettering, bold signage, and headline-driven editorial styles. Its angled stance and blocky slabs create momentum and swagger, while the rounded forms keep it approachable rather than severe.
This design appears intended as an impact-focused display slab: wide, forceful letterforms with an italic slant for motion, plus stylized serif cuts to give a recognizable, vintage-leaning personality in branding and headline contexts.
Several glyphs show intentional interior cutouts and nicked corners around serifs and joins, which helps prevent heavy areas from clogging and adds a decorative, stamped-like character. The figures are similarly weighty and simplified, prioritizing impact over delicacy.