Sans Normal Kadur 13 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Gogh' by Type Forward and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, sporty, dynamic, modern, confident, friendly, impact, momentum, clarity, modernity, approachability, oblique, geometric, rounded, compact, clean.
A heavy, oblique sans with smooth, rounded geometry and broad, clean curves. Strokes stay largely uniform, with rounded terminals and minimal modulation, giving letters a sturdy, even color on the page. Proportions are compact and efficient, with open counters and simplified joins that keep forms clear at display sizes. The slant is consistent across capitals, lowercase, and numerals, creating a continuous forward rhythm.
Best suited for headlines, branding, and promotional copy where a strong, modern voice is needed. It works well for sports and fitness identities, event graphics, posters, and packaging where the italic slant can imply speed and momentum. In longer passages it will be most effective at larger sizes, such as short blurbs, pull quotes, and UI hero text.
The overall tone is energetic and contemporary, with a strong forward motion from the oblique posture. Rounded construction keeps it approachable rather than severe, while the dense weight reads as assertive and headline-ready. It suggests speed, action, and upbeat confidence—well suited to attention-grabbing messaging.
The design appears intended to deliver a high-impact, contemporary sans with built-in motion. Its rounded, low-detail construction prioritizes clarity and reproducible shapes, while the oblique angle and dense weight emphasize urgency and presence. Overall, it aims to balance approachable geometry with assertive display performance.
Numerals are wide and sturdy with smooth, rounded bowls, matching the letterforms’ geometric softness. The uppercase set reads clean and stable, while the lowercase emphasizes motion and punch through compact shapes and a consistent rightward lean. Spacing appears tuned for impactful setting, maintaining a solid, unified texture in longer lines.