Sans Normal Apkuh 12 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: ui text, web content, signage, editorial, presentations, clean, modern, neutral, friendly, utilitarian, everyday readability, clarity, neutrality, modern utility, open counters, rounded terminals, even rhythm, clear numerals, low contrast.
This typeface is a clean sans with low contrast strokes and rounded, circular construction in many bowls and counters. Curves feel smooth and consistent, while verticals and horizontals keep a steady, straightforward rhythm. Terminals are generally plain and gently softened rather than sharply cut, giving the forms a calm, accessible look. Spacing reads open and breathable in text, and the numerals follow the same simple, legible structure with clear differentiation between forms.
Its open shapes and steady rhythm make it well suited to interface labels, web typography, and general-purpose editorial use where a clear, contemporary sans is needed. It should also work effectively in informational graphics and signage contexts that benefit from straightforward, easily scanned letterforms.
Overall it communicates a neutral, contemporary tone—practical and composed, with a mild friendliness from its rounded geometry. It feels designed to stay out of the way and support content rather than project a strong stylistic personality.
The design intention appears to be an all-purpose, modern sans that prioritizes clarity and consistency, using rounded geometry and restrained details to create a smooth reading texture across both headings and continuous text.
In the sample text, the letterforms maintain clarity at large sizes with smooth joins and generous interior space. The mix of round characters (like o, e, q) and straighter constructions (like E, F, T) stays visually consistent, producing an even texture across lines.