Sans Normal Mulaz 1 is a very bold, normal width, low contrast, upright, short x-height font visually similar to 'Dexa Pro' by Artegra, 'Copperplate New' by Caron twice, 'Remora Corp' by G-Type, 'Pragmatus' by Graphite, and 'Mister London' by Sarid Ezra (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, stickers, bold, playful, chunky, friendly, posterlike, impact, approachability, display clarity, brand voice, simplicity, rounded, soft corners, geometric, compact, bouncy.
A heavy, compact sans with rounded bowls and softly blunted terminals. Strokes are consistently thick with minimal modulation, and curves dominate the construction, giving counters a circular/oval feel. The lowercase is squat and dense, with simple, sturdy joins and a generally blocky silhouette; punctuation and numerals follow the same chunky, high-impact rhythm. Overall spacing reads tight and efficient, producing a solid typographic “mass” in words and lines.
Best used for headlines, titles, and short bursts of copy where maximum impact is desired—posters, packaging, labels, and brand marks. It also works well for logos and social graphics that benefit from a bold, friendly voice, but is less suited to long-form reading at small sizes due to its dense texture.
The font projects a confident, upbeat tone—loud without feeling aggressive. Its rounded geometry and compact proportions lend it a friendly, approachable character that reads as contemporary and slightly playful, well-suited to attention-grabbing statements.
The design appears intended to deliver immediate presence with a warm, rounded geometric feel, prioritizing clarity at display sizes and a cohesive, chunky rhythm across the character set. It aims to balance strong weight with approachable softness for modern, high-visibility typography.
In text settings the dense letterforms create strong texture and quick word recognition at larger sizes, while the thick joins and small counters can visually fill in when reduced. The design’s emphasis on simple shapes and broad strokes keeps it visually stable and consistent across uppercase, lowercase, and figures.