Sans Normal Arrop 2 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui text, branding, editorial, signage, packaging, modern, friendly, clean, approachable, neutral, versatility, readability, approachability, modernity, rounded, open, humanist, soft, even.
A rounded sans with even, low-contrast strokes and gently softened terminals. The overall construction favors smooth, circular bowls and broad curves, paired with simple, straight-sided stems. Counters are open and roomy, and curves transition cleanly into verticals without sharp tension. The lowercase has a straightforward, functional build with single-storey forms where expected, while capitals read clear and stable with generous interior space. Numerals are plain and legible, matching the letterforms’ calm rhythm and consistent stroke behavior.
It works well for interface copy, product and service branding, and general editorial typography where a clean, approachable sans is needed. The open shapes and steady rhythm also make it suitable for signage and packaging, especially at small-to-medium sizes where clarity and quick recognition matter.
The font conveys a modern, friendly neutrality—more warm than technical, but still restrained and professional. Its rounded shapes and open counters give it an approachable tone suited to everyday communication rather than formal or ornate settings.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and comfort. By combining rounded geometry with restrained detailing, it aims to be broadly usable across digital and print contexts while maintaining a friendly, non-intimidating tone.
Spacing appears comfortable and the forms remain readable in continuous text, with a smooth, even color on the line. The design emphasizes clarity over distinctive quirks, relying on consistent curves and simple geometry for a cohesive voice.