Sans Normal Lylup 5 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Evert Greek', 'Evert Greek Display', 'Evert Greek Text', 'Evert Latin', and 'Evert Latin Display' by Foundry5; 'Gotham' by Hoefler & Co.; and 'Passenger Sans' by Indian Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, assertive, dynamic, retro, impact, motion, attention, display, slanted, rounded, compact, punchy, high-impact.
A heavy, slanted sans with rounded, mostly closed forms and compact internal counters. Stroke endings are clean and squared-off, with a consistent forward lean that creates strong directional rhythm. Curves are smooth and elliptical, while diagonals (notably in A, K, V, W, X, Y, Z) are thick and emphatic, giving the face a compressed, high-ink presence. Numerals follow the same bold, rounded construction, with tight apertures and sturdy joins that keep silhouettes solid at display sizes.
Best suited for bold headlines, posters, and punchy brand statements where speed and impact are desirable. It works well for sports and event graphics, retail promotions, packaging callouts, and large-format signage where the strong slant and dense shapes help grab attention.
The overall tone is fast, forceful, and energetic, with a sporty, promotional feel. Its italic stance reads as motion-forward and attention-seeking, suggesting urgency and impact rather than quiet neutrality.
Likely designed as a high-impact italic display sans: maximizing presence through heavy strokes and rounded geometry while using the forward slant to imply movement. The consistent, simplified construction suggests an emphasis on strong silhouettes and quick recognition in advertising-style settings.
Letterforms show a sturdy, slightly condensed feel in practice due to the weight and tight counters, producing dense word shapes. The texture in paragraphs is dark and continuous, with minimal sparkle; this favors short, emphatic lines over long reading. Round characters like O/C/G/S stay smooth and cohesive, helping maintain a friendly, modern edge despite the aggressive weight.