Sans Normal Afnur 2 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Futura Now' and 'Futura Now Variable' by Monotype; 'Futura ND', 'Futura ND Alternate', and 'Futura Next' by Neufville Digital; and 'Futura Futuris' and 'Futura PT' by ParaType (names referenced only for comparison).
Keywords: branding, ui labels, posters, headlines, packaging, modern, friendly, clean, sporty, efficient, dynamic emphasis, approachable modernity, everyday readability, geometric, rounded, oblique, smooth, open.
A slanted sans with a clean, geometric foundation and softly rounded curves. Strokes are fairly even and consistent, with smooth joins and generous, open counters that keep letters clear at display and text sizes. The italic angle is steady across caps, lowercase, and figures, producing a forward-leaning rhythm without becoming calligraphic. Terminals are mostly blunt or subtly sheared, and the numerals share the same rounded, contemporary construction for a cohesive set.
This font works well for brand identities, advertising, and posters where a modern italic sans can add motion and emphasis. Its open shapes and even color also make it suitable for UI labels, navigation, and short-to-medium editorial passages where clarity is needed without a rigid tone.
The overall tone feels modern and approachable, with a brisk, forward motion from the consistent slant. Rounded forms and open apertures soften the voice, making it feel friendly and contemporary rather than technical or austere. The result reads as energetic and streamlined—well-suited to upbeat, everyday communication.
The design appears intended to provide a versatile, contemporary italic sans that combines geometric clarity with a friendly, rounded finish. Its consistent slant and even stroke behavior suggest a focus on readable emphasis for both display typography and practical interface or marketing use.
The design balances circular bowls with slightly squared-off endings, giving it a crisp silhouette while retaining warmth. Spacing appears comfortable and even, supporting continuous reading in the sample text while keeping headlines compact and tidy.