Sans Normal Afnur 1 is a bold, normal width, low contrast, italic, short x-height font visually similar to 'Futura Now' by Monotype, 'Futura PT' by ParaType, 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection, and 'Futura TS' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, modern, friendly, lively, sporty, confident, dynamic emphasis, modern clarity, approachable tone, display impact, rounded, geometric, monoline, slanted, clean.
A rounded, geometric sans with a consistent monoline stroke and a pronounced rightward slant. Forms lean on circular bowls and smooth curves, with neatly cut terminals and minimal modulation, giving the letters a clean, engineered feel. Capitals are broad and stable while the lowercase shows compact proportions with a relatively short x-height and open counters, keeping word shapes punchy and dense. Numerals and capitals share the same sturdy, rounded construction, with clear, simple silhouettes designed to hold up at larger sizes.
Best suited to headlines, brand marks, and short display copy where its weight and slant can project energy and clarity. It can work well for sports and lifestyle identities, posters, packaging, and UI moments that need a bold, friendly emphasis, especially at medium to large sizes.
The overall tone is upbeat and contemporary, with the italic slant adding motion and energy. Its rounded geometry reads approachable rather than severe, while the heavy color gives it a confident, attention-grabbing voice suitable for bold statements.
The design appears intended to deliver a modern, geometric sans voice with added dynamism through an italic posture. It prioritizes strong, rounded silhouettes and consistent stroke behavior for high-impact display use while keeping shapes simple and legible.
The rhythm is smooth and even across lines, with rounded joins and consistent spacing that maintain a cohesive texture. Curved characters like C, G, O, Q, and S emphasize the typeface’s circular logic, while diagonals in K, V, W, X, and Y add a crisp, dynamic counterpoint.