Sans Normal Kedah 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Singkey' by Din Studio, 'Altersan' by Eko Bimantara, 'Sceptica' by Glen Jan, and 'Famiar' by Mans Greback (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, energetic, assertive, impact, momentum, modernity, clarity, display, oblique, geometric, rounded, clean, compact.
This typeface uses heavy, smoothly contoured strokes with an oblique slant and broadly rounded construction. Curves are built from clean, continuous arcs, while terminals are mostly blunt and neatly finished, giving letters a sturdy, simplified silhouette. Uppercase forms read as compact and blocky with generous interior counters (notably in O, Q, and D), and the lowercase maintains a steady rhythm with rounded bowls and clear apertures. Figures are similarly weighty and streamlined, with simple shapes and minimal detailing that keeps the texture even in longer lines.
It performs best in headlines, posters, and brand marks where a forceful, dynamic presence is desirable. The robust construction also suits packaging and promotional graphics that need strong contrast against busy backgrounds, and it can work for short UI labels or calls-to-action when set with sufficient spacing.
The overall tone is bold and forward-leaning, conveying speed and decisiveness without feeling ornamental. Its geometric smoothness and consistent heft create a contemporary, high-impact voice suited to attention-driven typography.
The design appears intended to deliver a fast, contemporary display voice by combining a strong weight with oblique momentum and rounded, geometric letterforms. It prioritizes visual impact and a smooth, modern texture over delicate modulation or intricate shaping.
In the text sample, the dense stroke weight and slant create a strong horizontal motion and a dark overall color, especially in tighter settings. The design favors clarity through simplified forms and large counters rather than fine detailing, which helps maintain legibility at display sizes.