Sans Normal Tyraw 2 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, retro, bold, impact, approachability, simplicity, modern retro, rounded, soft corners, geometric, bubbly, high impact.
A heavy, geometric sans with rounded outer curves and softened corners that keep the dense weight from feeling harsh. Counters are generally compact and oval, producing strong black shapes and a steady, poster-like rhythm. Terminals tend to be blunt and clean, with simple construction throughout; diagonals (as in A, V, W, X) are sturdy and wide, and bowls (B, D, O, P, R) read as smooth, nearly circular forms. The lowercase keeps single-storey forms (a, g) and a straightforward, sturdy structure, while numerals are similarly round and weighty with large, simple silhouettes.
Best suited for short-to-medium display settings where impact matters: headlines, logos/wordmarks, packaging, and bold UI or app hero text. It can also work for signage and promotional graphics, especially where a friendly, rounded tone is desired.
The overall tone is upbeat and approachable, with a distinctly bold, contemporary-retro feel. Its rounded geometry and compact counters create a toy-like friendliness while still projecting confidence and punch. The font reads as informal, modern, and attention-seeking rather than refined or technical.
The design appears intended to deliver maximum visual presence with simple, rounded geometry—prioritizing immediate recognition and a warm, approachable personality. Its consistent, heavy forms suggest a display-first typeface aimed at branding and editorial emphasis rather than long-form reading.
Spacing appears generous enough to keep the heavy forms from clogging, and the design relies on consistent curve logic across letters, numbers, and punctuation. Round letters (o, e, c) set the visual theme, while straight-sided letters (E, F, H, N) stay sturdy and simple to preserve a clean, graphic look.