Sans Normal Ohbab 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink, 'Goga' by Narrow Type, and 'Identidad' by Punchform (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, straightforward, friendly, functional, impact, clarity, legibility, modernity, simplicity, geometric, rounded, blocky, open counters, high legibility.
A heavy, geometric sans with broad proportions and clean, continuous curves. Strokes are consistently thick with minimal modulation, creating an even, solid texture in both display and paragraph settings. Round letters (O, C, G, Q) lean on near-circular construction with open counters, while straighter forms (E, F, H, N) keep flat terminals and clear right angles. The lowercase shows simple, sturdy shapes with a single-storey “a” and “g,” generous bowls, and short, practical joins, producing a compact, highly readable rhythm.
Best suited for short to medium-length text where strong presence and quick recognition matter, such as headlines, posters, branding systems, packaging callouts, and signage. It also works well for interface labels and dashboards when a bold, high-clarity voice is needed at modest sizes.
The overall tone is direct and contemporary, with a friendly bluntness that reads as confident rather than delicate. Its generous width and strong weight give it an assertive, poster-ready presence while staying approachable and neutral enough for everyday UI-style messaging.
The design appears intended to deliver a no-nonsense, high-impact sans with geometric clarity and dependable legibility. Its construction emphasizes simple forms, open counters, and consistent stroke weight to stay readable and consistent across a wide range of content.
Numerals are robust and highly legible, with rounded figures (0, 6, 8, 9) and a simplified, sturdy “1.” Diagonals in letters like V, W, X, and Y feel stable and well-balanced against the heavy verticals, helping the font maintain an even color in all-caps and mixed-case text.