Serif Flared Todi 2 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Copperplate Gothic' by Bitstream, 'Arkais' by Logitype, 'Modesto' by Parkinson, 'Copperplate SB' and 'Copperplate SH' by Scangraphic Digital Type Collection, 'Copper Penny' by The Fontry, and 'Copperplate Gothic' by Tilde (names referenced only for comparison).
Keywords: headlines, branding, posters, editorial, book covers, confident, vintage, warm, authoritative, heritage tone, strong presence, editorial voice, expressive serif, flared, bracketed, calligraphic, robust, compact joins.
A robust serif with flared stroke endings and gently bracketed terminals that give stems a subtly sculpted, calligraphic feel. The letterforms show moderate stroke modulation, with round characters staying full and steady while horizontals and joins taper slightly into the serifs. Counters are open and generously sized for the weight, and the overall rhythm is energetic, helped by lively diagonals and slightly varied widths across capitals and lowercase. Numerals are sturdy and high-impact, matching the strong vertical stress and the font’s confident, display-leaning proportions.
This style is well suited to headlines, subheads, mastheads, and branding where a classic-yet-assertive serif voice is needed. It can also work for short editorial passages, pull quotes, and packaging or labels, especially when set with comfortable leading to preserve clarity.
The tone is assured and traditional with a contemporary crispness—evoking classic editorial typography, heritage branding, and headline-driven design. Its flared endings and substantial presence read as warm and expressive rather than strictly formal, lending a personable authority.
The design appears intended to blend traditional serif cues with flared, slightly calligraphic shaping to create a distinctive, high-impact texture. It prioritizes presence and character for display use while maintaining enough structure and openness to remain readable in larger text sizes.
In text settings the strong serifs and swelling terminals create a noticeable texture, making it best when size and spacing allow the details to breathe. The lowercase keeps a straightforward, readable structure, while capitals and figures carry the most personality through their pronounced terminals and weight distribution.