Sans Normal Adgom 14 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Gltp Starion' by Glowtype, 'Anantason Reno' and 'Bantat' by Jipatype, 'Neue Reman Gt' by Propertype, and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, product ui, sporty, dynamic, modern, confident, clean, convey motion, maximize impact, modern branding, clear signage, oblique, rounded, geometric, monoline, open counters.
A slanted, monoline sans with broad proportions and smoothly rounded curves. Strokes stay even throughout, with clean, blunt terminals and minimal modulation, giving the shapes a crisp, manufactured feel. Bowls and counters are open and generous, while joins are smooth and controlled, keeping the rhythm steady in both uppercase and lowercase. Figures follow the same forward-leaning stance, with clear, simplified forms designed for quick recognition at larger sizes.
Well suited to headlines, posters, and logo or wordmark work where a fast, modern slant is desirable. It also fits brand systems for sports, mobility, or tech products, and can work for UI labels, dashboards, and packaging callouts when used at medium-to-large sizes. For longer passages, it’s likely strongest in short promotional copy, pull quotes, or section headers.
The overall tone is energetic and forward-moving, with a contemporary, performance-oriented attitude. Its wide stance and consistent stroke weight read as confident and straightforward, suggesting speed and momentum without becoming aggressive. The oblique angle adds a sense of motion that feels at home in modern, tech-adjacent or athletic contexts.
The design appears intended to deliver a bold, contemporary sans voice with built-in motion. Its wide geometry, clean terminals, and consistent stroke weight prioritize clarity and impact, aiming for a streamlined, modern aesthetic that remains legible while feeling dynamic.
Uppercase forms present a strong, poster-like presence, while the lowercase keeps a utilitarian simplicity with rounded construction and clear apertures. The design maintains a cohesive slant and spacing that supports continuous reading in short bursts, especially when set with generous tracking or in display sizes.