Sans Other Lerob 3 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Contempo Gothic' by Arkitype, 'Branden' and 'Branden Rounded' by Craft Supply Co, and 'Heavitas Neue' by Graphite (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, industrial, utilitarian, assertive, mechanical, raw, distinctive texture, industrial voice, display impact, systematic cuts, stencil-like, notched, segmented, geometric, condensed caps.
A heavy, geometric sans with broad strokes and deliberately interrupted contours. Many glyphs show consistent cuts, gaps, and notches that create a segmented, almost stencil-like construction, while bowls and counters remain largely round and open. Uppercase forms read more compact and blocky, whereas lowercase introduces more conventional, single-storey shapes with simple terminals and a straightforward, workmanlike rhythm. Numerals are similarly robust and simplified, with the same intentional breaks carried through for a cohesive texture.
Best suited to headlines and short phrases where the segmented construction can be appreciated—such as posters, brand marks, packaging callouts, and bold signage. It can also work for impactful UI labels or category headers when legibility is tested at the intended size.
The overall tone feels industrial and utilitarian, with a tough, engineered presence. The repeated interruptions add a distressed/technical edge that suggests machinery, labeling, or tactical graphics rather than polished corporate neutrality.
The design appears intended to fuse a straightforward geometric sans foundation with a distinctive interrupted/stenciled motif, creating a rugged display voice without relying on decorative flourishes. The consistent placement of cuts across letters and figures suggests a system meant to feel purposeful and industrial rather than randomly distressed.
The cut-ins and breaks are frequent enough to become a defining texture, producing strong patterning at display sizes and a more fragmented silhouette as text gets smaller. Round letters (like O/Q/C) retain clear geometry, while the interruptions add visual noise that can reduce smoothness in continuous reading.