Sans Normal Okmew 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'CF Asty' by Fonts.GR; 'Morandi' by Monotype; 'Core Gothic N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; and 'Frederik' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, confident, clean, pragmatic, clarity, impact, modernity, approachability, simplicity, geometric, rounded, compact, sturdy, crisp.
A heavy, geometric sans with round bowls and broadly even stroke thickness. Curves are smooth and full, while joins and terminals tend to finish with clean, decisive edges, giving the shapes a compact, sturdy feel. Counters are relatively generous for the weight, helping maintain clarity in letters like a, e, and g, and the overall rhythm reads steady and consistent across the alphabet and numerals.
This style suits display use where strong presence and quick legibility matter, such as headlines, brand marks, packaging callouts, and signage. It can also work for short UI labels or navigation where a sturdy, friendly tone is desired, though the dense weight favors larger sizes and concise text.
The font projects a modern, straightforward tone that feels approachable rather than technical. Its rounded geometry and solid weight convey confidence and simplicity, making it feel contemporary and dependable for everyday messaging.
The design appears intended as a contemporary, geometric workhorse for impactful communication—combining simple construction, rounded forms, and consistent weight to stay readable while delivering a confident, modern personality.
Uppercase forms lean toward simple geometric construction with broad curves (notably C, G, O, Q) and a clear, utilitarian structure in diagonals (A, K, V, W, X). The lowercase appears single‑storey for a and g, reinforcing a friendly, contemporary voice. Numerals are similarly robust and legible, with rounded figures that match the letterforms’ overall softness.