Sans Normal Igbob 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Noah' by Fontfabric, 'CF Asty' by Fonts.GR, 'Equip' by Hoftype, 'Acherus Feral' by Horizon Type, and 'Averta PE' and 'Averta Standard PE' by Intelligent Design (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, ui labels, friendly, playful, approachable, modern, soft, approachability, soft modernity, clarity, brand warmth, rounded, geometric, monoline, blunt terminals, open counters.
A rounded, monoline sans with soft geometry and generously curved joins. Strokes end in blunt, softened terminals, giving letters a smooth, cushiony silhouette rather than sharp corners. Proportions feel broadly geometric with round bowls and open apertures; forms like C, G, O, and S read cleanly, while diagonals (V/W/X/Y) keep a gently softened, non-aggressive finish. Spacing appears even and steady in text, with sturdy, high-ink shapes that hold together well at larger sizes.
Well suited to branding and packaging where a friendly, modern voice is desired, and to headlines or short copy that benefits from a bold, rounded presence. It can also work for UI labels and signage-style applications where clear, soft-edged forms help readability without feeling severe.
The overall tone is warm and approachable, with a subtly playful character created by the rounded construction and softened edges. It feels contemporary and friendly rather than technical or formal, projecting an easygoing, human-centered voice.
Likely designed to deliver a contemporary rounded sans that balances geometric clarity with a welcoming, informal edge. The consistent monoline weight and softened terminals suggest an emphasis on approachable display and general-purpose communication rather than strict neutrality.
The design emphasizes smooth curves and consistent stroke weight, producing a stable rhythm across mixed case and numerals. Round punctuation (like the i/j dots) reinforces the soft, cohesive look, and the numerals follow the same rounded, sturdy construction for visual continuity.