Sans Normal Noliz 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Marlin Sans' and 'Marlin Soft' by FontMesa (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, punchy, sporty, impact, clarity, modernity, bold branding, display legibility, geometric, rounded, compact, blocky, high-impact.
A heavy, geometric sans with broad, rounded bowls and consistently thick strokes. The construction favors circular and elliptical forms with squared-off terminals, producing a clean, poster-like silhouette. Counters are relatively tight for the weight, and curves on letters like C, O, and S read smooth and even, while joins and corners stay crisp. Uppercase proportions feel sturdy and wide-set; lowercase forms are simple and robust, with short extenders and compact detailing that keeps rhythm dense in text.
Best suited to headlines, display typography, and short-form copy where maximum impact and clarity are needed. It performs well in branding systems, signage, packaging, and promotional graphics, especially when set with ample space to maintain counter clarity at smaller sizes.
The overall tone is bold and straightforward, combining a friendly roundness with a decisive, no-nonsense presence. It feels contemporary and energetic, suggesting assertive headlines and clear messaging rather than delicate nuance.
The design appears intended to deliver a strong, contemporary sans voice with geometric consistency and high visual density, optimized for attention-grabbing display use while staying clean and approachable.
Numerals are thick and highly legible, with simple, stable shapes that match the letterforms’ geometry. The lowercase shows a single-storey “a” and “g,” reinforcing a utilitarian, modern voice. In longer lines, spacing and the large weight create a dark, even texture that benefits from generous tracking or larger sizes.