Sans Normal Olmuj 9 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Clear Sans Screen' and 'Clear Sans Text' by Positype, 'Robusta' by Tilde, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, clean, confident, straightforward, clarity, impact, versatility, contemporary feel, geometric, rounded, solid, high legibility, even rhythm.
A sturdy geometric sans with round, open counters and a largely circular construction in C, O, and G. Strokes are heavy and consistent with minimal contrast, producing a dense, even color in text. Terminals are mostly straight and crisply cut, while joins are smooth and simplified for clarity. Uppercase forms are broad and stable; lowercase keeps a compact, practical rhythm with uncomplicated shapes (single-storey a and g), and numerals follow the same robust, high-impact structure.
Well-suited to headlines and short blocks of text where a strong, clean presence is needed, such as posters, product packaging, and branding systems. It also works for signage and UI-style labels where clear shapes and an even typographic color improve quick scanning.
The font reads as modern and approachable, with a no-nonsense tone that still feels friendly due to its rounded geometry. Its strong, even weight gives it confidence and immediacy, making it feel direct and contemporary rather than delicate or formal.
The likely intention is a versatile geometric sans that prioritizes legibility and visual impact, offering a contemporary, utilitarian look that remains approachable for everyday communication.
The design favors clarity over flourish, with generous apertures and counters that help maintain readability at display and larger text sizes. The overall spacing and proportions create a consistent texture in paragraphs, and the simplified lowercase construction supports quick recognition.