Sans Normal Tivu 7 is a bold, very wide, very high contrast, italic, normal x-height font.
Keywords: headlines, posters, logotypes, sports branding, packaging, sporty, assertive, energetic, retro, punchy, impact, speed, branding, display, dramatic contrast, oblique, forward-leaning, flared, ink-trap, dynamic.
A heavy, forward-leaning display face with expanded proportions and a pronounced diagonal axis. Strokes show strong thick–thin modulation, with tapered joins and sharp, wedge-like terminals that read as subtle flares rather than bracketed serifs. Counters are generous and often oval, while curves are tightened by small notches and pinch points that add snap to bowls and joints. The overall rhythm is fast and slanted, with compact apertures and a slightly engineered, aerodynamic feel across capitals, lowercase, and numerals.
Best suited to large-scale typography where its contrast, wide stance, and oblique momentum can read clearly—headlines, posters, and campaign graphics in particular. It also works well for sports and lifestyle branding, event titles, packaging callouts, and wordmarks that need an energetic, high-impact presence.
The font conveys speed and impact, combining a sleek oblique stance with punchy contrast for a confident, competitive tone. Its sharp terminals and tightened curves suggest motion and urgency, giving it a retro-leaning, headline-first personality that feels bold and performance-oriented.
Likely designed as a modern display sans with a speed-driven silhouette, using contrast and sharpened terminals to increase drama and distinctiveness. The intent appears to prioritize punch, motion, and recognizability in short texts and branding applications.
Numerals follow the same slanted, high-contrast logic, with stylized curvature and tapered ends that make them feel custom rather than purely utilitarian. The lowercase shows a single-storey, display-minded construction in several forms, reinforcing an athletic, branding-friendly texture at larger sizes.