Sans Superellipse Upze 5 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Muller Next' by Fontfabric and 'Gltp Starion' by Glowtype (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, playful, chunky, friendly, retro, comic, attention, approachability, retro flavor, display impact, simplicity, rounded, soft corners, blobby, bulky, high impact.
A heavy, soft-cornered sans with broad proportions and rounded-rectangle construction throughout. Strokes are thick and relatively even, with gentle transitions and minimal sharp terminals; corners are consistently eased, producing a cushioned, superelliptical feel. Counters tend to be compact and rounded, and the overall silhouette favors sturdy blocks over delicate detail. The lowercase is compact and stout, with a short, hooked “j” descender and simple, single-storey shapes; numerals are wide and chunky with closed, rounded apertures (notably the “8”).
Best suited to display sizes where its wide, rounded forms can read as confident and inviting—such as posters, event headlines, logo wordmarks, packaging titles, and retail or wayfinding signage. It can also work for short callouts and UI banners where a friendly, high-impact tone is desired, but it may feel dense in long text due to its heavy color and tight counters.
The font projects a big, approachable personality—bold and confident without feeling aggressive. Its softened geometry and inflated shapes evoke a retro display sensibility with a playful, cartoon-adjacent tone, suited to attention-grabbing messages that still feel friendly.
The design appears intended to deliver maximum impact with a soft, approachable voice by combining very heavy weight with rounded-rectangle geometry. Its simplified forms and consistent corner rounding emphasize immediacy and recognizability, targeting expressive display typography rather than quiet, text-centric neutrality.
Spacing appears intentionally generous for a display face, helping preserve clarity despite small counters. The rhythm is driven by broad, rounded stems and flattened curves, giving text a stable, poster-like texture across mixed case and numerals.