Sans Other Isbay 7 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'JollyGood Proper' and 'JollyGood Sans' by Letradora (names referenced only for comparison).
Keywords: branding, posters, packaging, children’s, headlines, playful, quirky, friendly, hand-drawn, bouncy, add personality, soften tone, friendly display, humanized sans, rounded, choppy, informal, soft-cornered, casual.
A rounded, monoline sans with subtly uneven contours and a lightly wobbly baseline rhythm that gives the forms a hand-made feel. Counters are generally open and circular, while terminals tend toward softened, slightly blunted ends rather than crisp mechanical cuts. Proportions vary from glyph to glyph—especially in diagonals and joins—creating an intentionally irregular, bouncy texture in text. Overall spacing reads comfortable and legible, with simplified constructions and occasional asymmetry that keeps the silhouette lively.
Well-suited for branding systems that want warmth and character, as well as packaging, posters, and promotional graphics where a personable tone helps. It can also work for short-to-medium text in informal contexts (captions, pull quotes, UI microcopy) when a lively, friendly texture is desired, though it will read most confidently at display and headline sizes.
The font conveys an upbeat, approachable tone with a quirky, handmade charm. Its slightly irregular shapes and buoyant rhythm feel conversational and youthful, suggesting playfulness rather than corporate precision. The overall impression is friendly and energetic, suited to designs that want personality without becoming overly decorative.
The design appears intended to be a characterful everyday sans—keeping strokes straightforward and readable while adding human irregularity through softened shapes, uneven gesture, and playful proportions. The goal seems to be an accessible, informal voice that stands apart from neutral grotesks without moving into overt novelty.
The uppercase shows bold, simple silhouettes with gentle curvature and occasional off-axis details, while the lowercase maintains a similarly rounded, informal logic that reads well in continuous text. Numerals keep the same soft, slightly idiosyncratic construction, preserving a consistent voice across letters and figures.