Sans Normal Tiji 4 is a regular weight, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, magazine display, album covers, futuristic, editorial, dramatic, sleek, technical, distinctive display, modern branding, technical aesthetic, signature details, geometric, modular, sharp, incised, calligraphic contrast.
This typeface combines broad, geometric skeletons with pronounced contrast between thick, solid strokes and hairline cuts. Many characters are built from wide, rounded bowls and flattened horizontals, while thin diagonal and horizontal slivers carve into forms like inlaid lines, creating a crisp, modular rhythm. Counters tend to be generous and circular, and terminals are often abrupt or blade-like rather than softly tapered. Overall spacing reads open in uppercase, with compact, sturdy lowercase that keeps a strong baseline presence.
This design is best suited to display settings where its contrast and internal cuts can be appreciated—such as headlines, posters, logotypes, packaging, and striking editorial titling. It works well when a contemporary, technical feel is desired and when ample size and clean reproduction can preserve the hairline details.
The font projects a sleek, high-impact tone that feels both futuristic and editorial. Its ink-trap-like cutouts and razor-thin accents add a sense of precision and engineered style, giving headlines a confident, dramatic voice. The overall impression is modern and slightly experimental, with a polished display sensibility.
The design appears intended to merge geometric sans construction with a distinctive incised detailing, creating a recognizable display voice without relying on traditional serifs. Its wide proportions and engineered cuts suggest an aim for modern branding and attention-grabbing titling, prioritizing visual character and clarity at larger sizes.
Distinctive hairline elements appear as internal slices and cross-strokes in several glyphs, producing a signature "engraved" look that becomes more apparent at larger sizes. Rounded letters keep a consistent circular motif, while diagonals introduce sharp, directional energy. Numerals echo the same contrast strategy, with bold bodies interrupted by thin incisions that emphasize the font’s graphic identity.