Sans Normal Helof 7 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, packaging, signage, friendly, modern, approachable, clean, playful, warm modernity, approachability, clarity, brand friendliness, rounded, soft, open, geometric, even.
A rounded sans with smooth, continuous curves and uniform stroke weight. Terminals are consistently softened, giving the shapes a gentle, polished finish rather than sharp corners. Counters are generally open and circular/oval, and the overall construction leans geometric, with clear bowls and simple, legible silhouettes. Spacing reads steady and uncluttered, supporting a calm rhythm in both all-caps and mixed-case text.
Performs well in user interfaces, app and web typography, and wayfinding where clarity and a welcoming feel are important. Its rounded forms also suit brand identities, packaging, and short-to-medium headlines, especially in contexts aiming for a modern, accessible voice.
The softened geometry and open forms create an approachable, friendly tone that still feels contemporary and tidy. It reads as casual-professional: warm enough for consumer branding and product UI, yet neutral enough to stay out of the way in everyday communication.
Designed to deliver a clean, contemporary sans experience with added warmth through rounded terminals and geometric simplicity. The intent appears to be versatile everyday typography that feels friendly and readable without becoming overly quirky.
Distinctive cues include a single-storey lowercase “a” and “g,” plus notably rounded joins and terminals throughout, which reinforce the font’s soft, human-friendly character. The numeral set matches the same rounded logic, keeping figures visually consistent with the letters in running text.