Sans Normal Onlag 18 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Lumbrance Sans' by Sudtipos and 'Cosima' by TypeThis!Studio (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, playful, clean, confident, modern, approachability, impact, clarity, modernity, rounded, soft-cornered, geometric, compact, sturdy.
A heavy, rounded sans with soft-cornered geometry and low-contrast strokes. Curves are built from broad, circular bowls and open apertures, while terminals feel gently squared rather than sharply cut. The proportions are compact with a steady baseline rhythm; counters stay fairly large for the weight, keeping the shapes readable. Lowercase forms are simple and contemporary (single-storey a and g), and the numerals are sturdy with clear, uncomplicated silhouettes.
Well suited to headlines, short statements, and brand marks where a bold, friendly voice is needed. The sturdy shapes and open counters make it effective for posters, packaging, and signage, especially when set with generous tracking or ample line spacing.
The overall tone is approachable and upbeat, combining a friendly roundness with a solid, no-nonsense presence. It reads as modern and casual rather than formal, making it feel welcoming and slightly playful without becoming novelty.
The font appears designed to deliver a contemporary, approachable sans look with rounded geometry and high visual impact. Its simplified forms and consistent, heavy strokes suggest an emphasis on clarity and personality in display and brand applications.
The design maintains consistent stroke mass and curvature across letters, giving it a cohesive, logo-ready texture in display sizes. In longer text, the dense weight creates a strong color, so spacing and line length will influence perceived openness.