Sans Normal Ommew 5 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Copperplate New' by Caron twice, 'Hanley Pro' by District 62 Studio, 'Centra No. 1' by Monotype, 'Interval Next' by Mostardesign, 'Captura Now' and 'Captura Now Core Edition' by TypeThis!Studio, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, ui labels, modern, friendly, confident, clean, straightforward, impact, clarity, versatility, approachability, rounded, geometric, compact, sturdy, high legibility.
A heavy, rounded sans with a geometric construction and compact proportions. Curves are smooth and broadly circular, with softened joins and generous interior counters that keep forms open even at dense weights. Terminals are mostly flat and clean, while diagonals (as in A, K, V, W, X, Y) are crisp and decisive. The lowercase shows a single-storey a and g, a short-shouldered r, and a fairly wide, sturdy m/n rhythm, producing a consistent, blocky texture in text. Numerals are robust and highly readable, with a clear, oval 0 and a simple, straight 1.
Best suited to display use such as headlines, posters, signage, and punchy brand wordmarks where strong presence is needed. It also works well for short UI labels, buttons, and product/packaging text where compact, high-contrast-free shapes and open counters help maintain clarity.
The overall tone is contemporary and approachable, with a confident, no-nonsense presence. Rounded geometry keeps it friendly rather than aggressive, while the strong weight communicates clarity and emphasis. It reads as practical and modern—more utilitarian than expressive, but with a warm edge.
The design appears intended as a contemporary, geometric sans optimized for strong impact and straightforward readability. Its softened curves and simple, consistent shapes suggest a goal of being friendly and versatile while still delivering a bold, emphatic voice.
Text sets with a tight, even color and minimal stylistic distraction, making headlines feel solid and impactful. Distinct silhouettes for similar forms (e.g., O vs 0, I vs 1) support quick recognition, and the punctuation and spacing shown in the sample maintain a sturdy, readable rhythm at large sizes.