Sans Superellipse Jirub 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Protrakt Variable' by Arkitype, 'Military Jr34' by Casloop Studio, 'Double Back' by Comicraft, 'Evanston Alehouse' by Kimmy Design, and 'Reload' by Reserves (names referenced only for comparison).
Keywords: headlines, posters, branding, logos, packaging, industrial, techy, sporty, assertive, retro, impact, modernity, clarity, signage, blocky, squared, rounded corners, compact, geometric.
A heavy, geometric sans with a squared foundation and smoothly rounded corners throughout. Counters tend toward rounded-rectangle shapes, and joins are blunt and sturdy, giving the design a compact, high-ink silhouette. Strokes are uniform and emphatic, with minimal modulation and mostly straight terminals; diagonals (A, K, V, W, X, Y) are cut cleanly and feel engineered rather than calligraphic. The lowercase is similarly robust, with simple single-storey constructions and tightly controlled apertures, producing dense, highly legible word shapes at larger sizes.
Best suited to display roles where solidity and punch are needed: headlines, posters, identity work, product branding, and packaging. It can also work well for short UI labels, badges, and signage-style compositions where a compact, high-contrast silhouette against the background is desirable.
The overall tone is bold and utilitarian, with a modern, machined feel that leans sporty and tech-forward. Its rounded-square geometry adds a friendly edge to an otherwise tough, industrial voice, balancing approachability with impact.
The font appears designed to deliver maximum impact with a cohesive rounded-rect geometry, prioritizing bold presence and crisp, engineered letterforms for attention-grabbing typography.
The design’s tight apertures and compact counters create strong color and presence, especially in all-caps settings. The numerals share the same squared, rounded-corner logic, supporting consistent, sign-like rhythms in headings and UI-style labels.