Sans Superellipse Hodas 9 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Gibstone' and 'Malberg' by Eko Bimantara and 'Poynter Gothic' by Font Bureau (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, friendly, retro, punchy, playful, confident, display impact, friendly geometry, brand presence, headline clarity, blocky, rounded, soft corners, compact, high impact.
A heavy, compact sans with rounded-rectangle (superellipse) construction and softened corners throughout. Strokes are thick and relatively even, with subtly sculpted joins and small ink-trap-like notches at some inner corners that sharpen counters without losing the overall softness. Curves feel inflated and geometric, while terminals are broadly squared and gently rounded, creating a sturdy, poster-oriented texture. The lowercase is simple and sturdy, with single-storey forms and wide, open counters; numerals and capitals match the same chunky, geometric rhythm.
Well suited to display settings where maximum impact is needed: posters, big headlines, logos, packaging, and bold signage. It can also work for short UI labels or badges when used at larger sizes, but is less appropriate for long-form text due to its dense color and strong shapes.
The overall tone is bold and approachable, mixing geometric order with a slightly vintage, sign-painter energy. Its softened corners and rounded counters keep it friendly, while the dense black shapes deliver an assertive, attention-grabbing voice.
This design appears intended to provide a high-impact, geometric display sans that stays approachable through rounded superellipse forms and carefully opened counters. The overall construction prioritizes bold presence and clear silhouettes for headlines and branding.
Large interior apertures and prominent counters help prevent the very heavy weight from clogging, especially in letters like e, a, and g. The design reads best when given breathing room, as tight tracking can make the strong vertical rhythm feel crowded.