Sans Normal Ohram 4 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Nebula' by Brink, 'Aeroport' by Brownfox, 'Creata' by Ivan Petrov, 'Este' by Michael Prewitt, 'Interval Next' by Mostardesign, and 'Carmen Sans' by StudioJASO (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, confident, friendly, modern, clean, straightforward, clarity, impact, modernity, versatility, brand presence, geometric, rounded, compact joins, closed apertures, high legibility.
A heavy, geometric sans with broad proportions and smooth, even curves. Strokes are uniform with minimal modulation, and corners are generally softened rather than sharply cut, producing a sturdy, consistent texture. Round letters like O and C read as near-circular with generous counters, while horizontal terminals on E, F, and T are blunt and clean. The lowercase maintains a clear, contemporary structure with a two-storey a, a single-storey g, and simple, vertical i/j stems with round dots; spacing appears slightly open to support clarity at display sizes.
This font performs best in headlines and short to medium-length display text where its weight and wide stance can carry strong visual presence. It also fits brand marks, packaging callouts, and signage requiring quick recognition, and can work for UI titles or navigation elements when a solid, modern emphasis is desired.
The overall tone is direct and contemporary, balancing solidity with approachable rounded forms. It feels confident and practical, with a friendly, no-nonsense voice that suits modern branding and interface-forward communication.
The design intention appears to be a contemporary, highly legible sans that delivers impact without ornamentation. By combining geometric construction with softly rounded shaping and consistent stroke weight, it aims to provide a versatile, modern workhorse for prominent typographic moments.
The design favors stable verticals and wide, open bowls, creating a strong silhouette in both uppercase headings and mixed-case text. Numerals are similarly robust and clear, matching the letterforms in weight and geometry for cohesive setting in labels and UI metrics.