Slab Square Hide 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Equip Slab' by Hoftype; 'Emy Slab', 'Sanchez', 'Sanchez Slab', and 'Sánchez Niu' by Latinotype; 'Sharp Slab' by Monotype; and 'Paul Slab Soft' by artill (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, western, athletic, industrial, retro, authoritative, impact, legibility, vintage signage, bold branding, sturdy voice, blocky, sturdy, chunky, square-serifed, bracketless.
A heavy slab-serif with broad proportions and a compact, rectangular construction. Strokes are thick and even, with flat, square-ended slabs and minimal modulation, giving the letters a carved, poster-like solidity. Counters are relatively small for the weight, apertures stay fairly closed, and joins look crisp, emphasizing a strong vertical rhythm. The lowercase maintains a robust, workmanlike texture, with single-story forms where expected (notably the “g”) and sturdy, squared terminals throughout; figures are equally bold and built for impact.
Best suited to headlines and short bursts of copy where weight and presence are desirable—posters, signage, labels, and packaging. It also fits sports or team-style branding and bold editorial callouts where a sturdy slab-serif texture supports a commanding message.
The overall tone is confident and no-nonsense, with a rugged, old-school voice that reads as both utilitarian and attention-grabbing. Its blocky slabs and dense color evoke vintage signage, collegiate graphics, and bold editorial headline energy.
The design appears intended to deliver maximum visual authority with simple, squared slab detailing, combining vintage sign-painter robustness with a contemporary, high-impact display stance.
In text settings the font forms a dark, even typographic color, prioritizing impact over airiness. The squared serifs and compact counters help keep letterforms distinct at display sizes, while the wide set and strong horizontals create a stable, grounded feel.