Sans Normal Okkim 21 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe and 'Ninova' by Fontuma (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, signage, modern, confident, clean, friendly, utilitarian, impact, clarity, versatility, contemporary, geometric, rounded, sturdy, crisp, open.
A heavy, geometric sans with smooth, circular bowls and clean, straight terminals. Curves read as broadly rounded (not squared-off), with minimal stroke modulation and a stable, upright stance. Counters are fairly open for the weight, and spacing feels even, producing a solid, compact rhythm in lines of text. The lowercase shows a straightforward build with a single-storey a and g, simple vertical stems, and a square-ish dot on i/j that reinforces the crisp construction.
Best suited for short-to-medium text in high-impact settings such as headlines, brand marks, posters, packaging, and wayfinding. Its sturdy shapes and open counters also work well for UI labels and navigation elements where quick recognition matters.
The overall tone is modern and dependable, with a friendly softness from the rounded forms and an assertive presence from the thick strokes. It feels straightforward and contemporary rather than expressive or ornate, projecting clarity and confidence.
Likely intended as a versatile, contemporary workhorse for display-led typography: simple geometry, consistent construction, and strong weight to maintain clarity and presence across a range of modern design contexts.
Capitals appear proportionally broad and simplified, emphasizing legibility and strong silhouettes. Numerals are similarly robust, with rounded forms on 0/8/9 and clear, blocky construction on 1/4/7 that keeps the set consistent at display sizes.