Sans Superellipse Ruril 11 is a regular weight, very narrow, medium contrast, upright, short x-height font.
Keywords: posters, headlines, packaging, branding, book covers, condensed, quirky, retro, bookish, friendly, space saving, distinctive voice, retro modernity, display clarity, compact setting, tall, slightly irregular, soft corners, high-waisted, compact.
A condensed sans with tall proportions and softly rounded corners that hint at superelliptic geometry. Strokes stay mostly monolinear with modest thick–thin modulation, and terminals are clean rather than flared. Counters are compact and often vertically oriented, while curves (C, G, S, O) are slightly squarish, giving round letters a controlled, rounded-rectangle feel. The lowercase is small relative to the capitals, with narrow bowls and short ascenders/descenders; overall spacing reads tight and efficient, reinforcing the vertical rhythm.
Best suited to short-to-medium setting sizes where its condensed build and distinctive rounding can add personality—headlines, posters, packaging, and branding systems that need a compact footprint. It can also work for book covers or pull quotes where a narrow, stylized sans helps fit longer titles while keeping a recognizable voice.
The overall tone feels vintage and a bit eccentric—narrow, upright shapes with softened corners create a friendly but slightly oddball voice. It balances legibility with character, suggesting a design that aims to stand out without becoming ornamental or overly decorative.
The design appears intended to deliver an efficient, space-saving sans with a softened, superellipse-leaning geometry and a slightly idiosyncratic rhythm. Its condensed proportions and compact lowercase suggest a focus on display readability and visual identity rather than neutral body-text invisibility.
Capitals and figures feel particularly strong due to their height and narrow set, while the lowercase reads compact and somewhat “high-waisted,” which can make text feel brisk and vertical. The numerals follow the same condensed, softened geometry, maintaining consistency across alphanumerics.