Sans Superellipse Sirih 1 is a bold, narrow, medium contrast, upright, normal x-height font visually similar to 'Etrusco Now' by Italiantype and 'Eurostile Next' and 'Eurostile Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, assertive, industrial, modern, utilitarian, editorial, space saving, high impact, modern clarity, strong voice, condensed, monolinear, squared rounds, closed apertures, high cap height.
A condensed, heavy sans with tall proportions and compact letterspacing. Strokes are largely monolinear with subtly softened corners, giving curves a rounded-rectangle (superellipse) feel rather than true geometric circles. Counters are tight and apertures tend toward closed, producing solid, blocky silhouettes. Terminals are clean and flat, with little modulation, and the overall rhythm is vertical and sturdy with a pronounced cap presence over a comparatively moderate x-height.
Best suited to short, high-impact settings such as headlines, posters, labels, and environmental or wayfinding text where space is limited. It can also serve as a strong brand voice for modern packaging and bold editorial display, while longer reading will generally require larger sizes and comfortable leading due to its dense texture.
The tone is firm and no-nonsense, reading as contemporary and industrial. Its compact width and dense color project urgency and authority, making it feel at home in functional, attention-demanding contexts rather than delicate or expressive ones.
The design appears intended to deliver maximum impact in a compact footprint, combining a condensed structure with softened, squared curves for a contemporary, engineered feel. The consistent stroke treatment and tight counters suggest a focus on strong color and clarity at display sizes.
The numeral set matches the condensed, heavyweight voice; figures appear compact and signage-oriented. In text, the strong vertical emphasis and tight internal spaces create a dark, continuous texture that benefits from generous line spacing for longer passages.