Sans Normal Ohmik 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Contempo Gothic' by Arkitype, 'Graphit' by HVD Fonts, 'Boston' and 'Facundo' by Latinotype, 'Grava' by Positype, and 'Neurath' by René Bieder (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, friendly, contemporary, confident, approachable, clean, impact, clarity, modernity, approachability, versatility, rounded, geometric, soft corners, high readability, sturdy.
A heavy, geometric sans with rounded bowls and smooth, continuous curves paired with straight, monoline strokes. Proportions are compact and sturdy, with generous counters in letters like O, D, and P that keep the face legible at display sizes. Terminals are generally blunt and clean, with subtle softening that prevents the forms from feeling sharp; diagonals in A, V, W, and Y are wide and stable. The lowercase shows a single-storey a and g, a short-armed t, and a simple, open e, reinforcing a straightforward, modern construction.
This font is well suited to headlines, branding, and short text where strong presence and clarity are needed. It should perform particularly well in posters, signage, packaging, and digital marketing graphics, where its compact, rounded shapes stay readable and consistent across varying word lengths.
The overall tone is friendly and contemporary, with a confident, no-nonsense presence. Its rounded geometry and even rhythm make it feel approachable and upbeat, suitable for brands that want warmth without looking playful or informal.
The design appears intended to deliver a modern, geometric sans voice with a softer edge, combining strong weight and simple construction for high-impact display typography that remains easy to read.
Spacing and rhythm read as even and controlled, helping the face maintain clarity in dense, multi-line settings. The numerals are similarly robust and geometric, matching the cap and lowercase color for consistent headline and UI use.