Sans Normal Ombor 1 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Hando' by Eko Bimantara; 'Beatrice Deck', 'Beatrice Standard', and 'Helvetica Now' by Monotype; and 'Bassen' by SRS Type (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, friendly, direct, clean, impact, clarity, modernity, versatility, geometric, rounded, sturdy, compact, high impact.
A heavy, geometric sans with broad proportions and largely uniform stroke weight. Curves are built from clean circular/elliptical forms with softly rounded joins and terminals, giving counters a generous, open feel in letters like C, O, and G. Straight-sided shapes (E, F, H, N) are firm and even, with simple, squared-off terminals and minimal modulation. Lowercase forms are straightforward and contemporary, with a double-storey a, a compact e, and a single-storey g; overall spacing reads solid and stable at display sizes.
Best suited to headlines and short-form messaging where strong presence and quick readability matter—posters, signage, packaging, and brand wordmarks. It can also work for UI labels or section headers when you want a sturdy, contemporary tone.
The tone is modern and assured, with a friendly neutrality that stays crisp rather than playful. Its chunky rhythm and clear geometry project strength and clarity, making it feel direct, contemporary, and easy to scan.
The design appears intended as a versatile, high-impact geometric sans that delivers a clean, contemporary voice with robust readability in larger sizes. Its simplified construction and consistent weight suggest an emphasis on clarity, reliability, and strong typographic color.
In the sample text, the weight and width produce a dense color and strong headline presence, while the open counters help preserve legibility. Numerals are bold and simple, matching the letterforms with consistent, no-nonsense shapes.