Sans Normal Julur 3 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'Jam Adega' by JAM Type Design; 'Canosa' by Propertype; and 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, modern, technical, emphasis, speed, impact, modernity, display, oblique, geometric, compact joints, clean, high-impact.
A heavy, oblique sans with smooth, rounded construction and compact counters. Strokes are broadly uniform with subtle modulation at curves, and terminals are clean and unadorned. The slant is consistent across letters and figures, creating a forward-leaning rhythm with sturdy, slightly condensed internal spaces. Curves (C, O, S) read as controlled and near-geometric, while diagonals (A, V, W, Y) feel sharp and stable, giving the set a tight, high-contrast silhouette against the page.
Best suited to headlines, short bursts of copy, and prominent UI or packaging moments where an energetic, high-impact voice is needed. It works well for sports and automotive-style branding, campaign graphics, and bold editorial callouts, and is most effective at medium to large sizes where its dense texture and slant can be appreciated.
The overall tone is energetic and assertive, with a performance-oriented feel. Its strong weight and pronounced slant convey speed and momentum, while the smooth, rounded forms keep it contemporary and approachable rather than aggressive.
The design appears intended to deliver a modern, fast, and forceful sans voice by combining heavy strokes with a consistent oblique posture and rounded, efficient geometry. It prioritizes immediate visibility and a cohesive, forward-moving rhythm in both capitals and text settings.
Uppercase shapes stay crisp and compact, while the lowercase shows clear, readable differentiation in bowls and shoulders. Figures are sturdy and high-visibility, with simplified forms that match the letter rhythm well. In text, the oblique angle and dense color produce a strong typographic “pull” that favors emphasis and display settings.