Sans Normal Algos 11 is a regular weight, wide, low contrast, upright, tall x-height font.
Keywords: branding, packaging, headlines, posters, ui labels, friendly, playful, modern, approachable, casual, approachability, distinctiveness, readability, warmth, personality, rounded, soft, quirky, humanist, open.
A rounded sans with soft, swelling curves and a gently irregular rhythm that reads as hand-tuned rather than mechanical. Strokes stay even in weight with smooth joins and generous rounding, while counters are open and circular-to-oval in feel. The letterforms are broad and airy with a tall lowercase presence, and several terminals finish with slight flicks or tapered cuts that add motion. Overall spacing appears comfortable and readable, with a buoyant baseline feel in words and lines of text.
Well-suited to brand identities, packaging, and display headlines where a friendly, modern tone is desired. It also works for short UI labels, signage, and social graphics thanks to its open forms and clear word shapes, especially at medium to large sizes.
The tone is warm and conversational, blending a contemporary simplicity with a subtle eccentricity. Its rounded shapes and lively terminals create a friendly, informal voice that feels inviting rather than strict. The overall impression is upbeat and personable, suitable for designs that want approachability without becoming childish.
The design appears intended to provide an approachable, contemporary sans with rounded geometry and small idiosyncratic details for personality. It balances legibility with a distinctive, slightly playful movement in terminals to stand out in branding and display contexts.
In text, the font maintains clarity through open apertures and simple construction, while the distinctive terminal behavior adds character at larger sizes. The numerals follow the same rounded, slightly animated style, keeping a cohesive texture across mixed alphanumeric settings.