Sans Normal Keniw 15 is a bold, normal width, low contrast, italic, tall x-height font visually similar to 'FF Good' and 'FF Good Headline' by FontFont, 'Molde' by Letritas, and 'Nustar' by Matt Chansky (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, dynamic, modern, confident, punchy, impact, motion, clarity, modernity, utility, slanted, geometric, rounded, compact, clean.
This is a slanted sans with sturdy, even strokes and smooth, rounded curves. Letterforms lean consistently, with compact interior counters and relatively tight apertures that keep shapes dense and high-impact. Rounds (C, O, Q and their lowercase counterparts) read as near-elliptical, while straight strokes terminate with crisp, no-nonsense cuts. The lowercase is built for clarity and speed, with a single-storey a and g and a simple, upright i/j with squared dots, giving the set a contemporary, utilitarian rhythm.
It works best where you want immediate impact: headlines, short blurbs, and bold brand statements. The energetic slant and dense forms suit sports and fitness visuals, event or promotional posters, and packaging where quick recognition matters. It can also serve for UI labels or callouts when a dynamic, assertive tone is desired.
The overall tone is energetic and forward-leaning, with a no-frills, performance feel. It conveys momentum and confidence—more “action” than “editorial”—while staying clean enough to feel modern rather than quirky.
The design appears intended to deliver a modern, motion-forward sans optimized for attention and strong presence. Its simplified, geometric construction and consistent slant prioritize speed, clarity, and an athletic, contemporary voice.
Capitals are broad-shouldered and steady, and the numerals are straightforward and highly legible at a glance. The slant is strong enough to read as purposeful motion, making the texture lively in paragraphs while remaining uniform and controlled.