Sans Normal Lulab 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Zin Sans' by CarnokyType, 'Telder HT Pro' by Huerta Tipográfica, 'Anona' by Nova Type Foundry, 'Akwe Pro' by ROHH, 'Quebec Serial' by SoftMaker, and 'Petala Pro' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, app banners, athletic, friendly, punchy, retro, energetic, impact, motion, approachability, display emphasis, rounded, oblique, soft corners, compact counters, chunky.
A heavy, oblique sans with broad proportions and rounded construction. Strokes are thick and smooth with minimal contrast, and terminals are generally blunt with softened corners rather than sharp cuts. The letterforms lean forward consistently, with compact internal counters and sturdy joins that emphasize mass and solidity. Curves are full and circular in characters like O, C, and G, while diagonals in A, K, V, W, X, and Y keep a stable, blocky rhythm. Numerals match the same robust, rounded geometry and read clearly at display sizes.
This style suits high-impact headlines, posters, and branding where a strong, energetic voice is needed—especially for sports, fitness, or youth-oriented marketing. It also works well for packaging and promotional graphics where bold, rounded forms help maintain legibility and presence at a distance.
The overall tone is bold and upbeat, combining a sporty forward-lean with approachable rounded shapes. It feels assertive and energetic without becoming harsh, giving it a contemporary athletic vibe with a slight retro display flavor.
The design appears intended to deliver maximum impact through substantial weight, forward slant, and rounded, low-detail shapes. It prioritizes a confident, motion-driven display look that remains friendly and readable in short bursts of text.
Spacing appears generous enough to keep dense shapes from clogging, but the tight counters and heavy strokes make it most effective when set large or with comfortable tracking. The oblique angle is a defining feature in both uppercase and lowercase, contributing to a sense of motion and emphasis in headlines.