Sans Normal Likor 11 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Belle Sans' by Park Street Studio, 'Akwe Pro' by ROHH, 'Matahari Sans' and 'Radiate Sans' by Studio Sun, 'LFT Etica' by TypeTogether, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, energetic, confident, modern, punchy, create motion, maximize impact, modernize branding, emphasize headlines, oblique, geometric, compact, rounded, high-impact.
A heavy, oblique sans with sturdy, low-contrast strokes and largely geometric construction. Curves are broad and smooth, with rounded bowls and a strong diagonal slant that drives the rhythm forward. Terminals are clean and blunt, counters are relatively open for the weight, and spacing feels compact but controlled, producing a dense, headline-oriented texture. Figures are bold and simple, matching the letterforms in mass and angle for consistent color across mixed settings.
Best suited to display roles where impact and immediacy matter: headlines, posters, promotional graphics, and attention-grabbing UI moments. It can also work for sports branding, event materials, and bold packaging where a compact, slanted sans helps convey speed and intensity.
The overall tone is assertive and kinetic, with a forward-leaning stance that reads as sporty and contemporary. Its thick forms and compact rhythm communicate confidence and urgency, lending a promotional, action-oriented feel rather than a quiet editorial one.
The design intention appears to be a bold, modern oblique sans that prioritizes visual momentum and strong typographic color. Its geometric, low-contrast build and blunt finishing suggest a focus on clarity at large sizes and a cohesive, high-energy voice for branding and marketing.
The uppercase set appears particularly solid and blocky, while the lowercase maintains legibility through clear apertures and rounded interiors despite the weight. The italic angle is prominent enough to function as a primary style, giving even short words a sense of motion and emphasis.