Sans Superellipse Etbew 2 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Pill Gothic' by Betatype, 'Bartholeme Sans' by Galapagos, 'Nordikka' by Latinotype, 'Sans Beam' by Stawix, and 'Jane Roe' by deFharo (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, urgent, dynamic, industrial, headline, attention, speed, compactness, modernity, impact, condensed, slanted, rounded corners, sturdy, punchy.
A condensed, forward-slanted sans with sturdy, low-modulation strokes and softly squared curves that read as superellipse-like rather than purely circular. Counters are relatively tight and openings are controlled, producing a compact, efficient texture. Terminals and joins are clean and blunt, with rounded rectangle shaping evident in letters like O/Q and in the bowls of B/P/R. The numerals share the same compact, athletic construction, with consistent weight and a strong rightward momentum across the set.
Best suited to headlines and short display lines where its condensed, slanted forms can create emphasis and motion. It also fits sports and performance branding, attention-grabbing posters, packaging callouts, and directional or promotional signage where bold, compact letterforms need to hold up at a distance.
The overall tone is energetic and assertive, with a streamlined, performance-oriented feel. Its compact forms and italic angle suggest speed and urgency, while the rounded-rectangle geometry keeps the voice modern and pragmatic rather than ornate.
The design appears intended as a high-impact display sans that combines speed cues from an italic posture with a modern superellipse construction. It prioritizes strong, compact silhouettes and consistent stroke strength to deliver clarity and punch in prominent typographic roles.
The rhythm is dense and even, favoring strong silhouettes over delicate interior detailing. The slant is consistent and contributes to a cohesive forward drive in both all-caps and mixed-case settings, while the compact spacing and tight counters make it especially impactful at larger sizes.