Sans Contrasted Raraf 10 is a very bold, normal width, medium contrast, upright, tall x-height font visually similar to 'TT Hoves Pro' by TypeType and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, playful, punchy, friendly, retro, attention grabbing, friendly display, brand boldness, retro nod, rounded, soft corners, geometric, compact, high impact.
A heavy, rounded sans with broad, simple letterforms and softened joins. Curves are generous and near-circular in bowls, while terminals tend to finish with subtly rounded, squared-off edges rather than sharp cuts. Counters are relatively small for the weight, and the overall construction favors sturdy verticals and clean, open geometry; diagonals (as in V, W, X, Y) read strong and stable. Lowercase forms show a tall, prominent x-height with compact ascenders and descenders, and the figures are bold and blocky with smooth curves.
Best suited for headlines, display typography, and brand moments where strong impact and friendly character are desired. It performs well on posters, packaging, labels, and signage, and can also work for short callouts or UI hero text where bold clarity is more important than extended reading comfort.
The font projects a confident, upbeat tone with a friendly softness. Its bold presence feels poster-ready and slightly retro, balancing approachability with a strong, attention-grabbing rhythm.
The design appears intended as a modern, approachable display sans: robust, highly legible at a glance, and shaped to feel welcoming through rounded geometry while maintaining a confident, compact silhouette.
The weight and tight internal spaces make it most comfortable at larger sizes, where the rounded details and bowl shapes remain clear. The overall texture is dense and even, producing solid color in headlines and short blocks of text.