Sans Normal Jirag 3 is a bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, sporty, punchy, display impact, brand presence, clear signage, friendly strength, rounded, soft corners, open counters, large apertures, high legibility.
A heavy, wide sans with rounded, softly squared terminals and a compact, sturdy build. Curves are smooth and broadly drawn, with open apertures in letters like C, S, and e that keep the shapes readable at large sizes. The lowercase shows simple, single-storey forms (notably a and g), while the uppercase maintains even, blocky proportions with generous width and clear internal counters. Numerals follow the same robust, rounded logic, giving the set a cohesive, high-impact texture.
This font performs best in headlines, titles, signage, and brand marks where width and weight can deliver strong presence. It also suits packaging and promotional graphics that benefit from a friendly but forceful tone, and it can work for short UI or label text when you want a bold, highly legible voice.
The overall tone is confident and contemporary, with a friendly, approachable softness from the rounded corners. Its broad stance and strong color read as energetic and assertive, making it feel well-suited to attention-grabbing messaging rather than quiet, delicate typography.
The design appears intended to provide a highly readable, high-impact sans with softened geometry—balancing strong emphasis with approachable curves. It prioritizes clarity and visual punch in display contexts while keeping forms simple and consistent across letters and figures.
Spacing appears generous and the letterforms avoid fussy detailing, which helps maintain clarity in dense settings. The mix of wide proportions and open counters produces a strong, poster-like rhythm with a distinctly modern, utilitarian character.