Slab Square Hyse 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Comply Slab' by Arkitype, 'Athletico' and 'Athletico Clean' by GRIN3 (Nowak), and 'Hockeynight Serif' by XTOPH (names referenced only for comparison).
Keywords: posters, headlines, sports branding, signage, packaging, western, varsity, industrial, retro, rugged, impact, heritage, team spirit, display, blocky, octagonal, compact, high-impact, poster-like.
A compact, heavy block face built from straight strokes and squared slab serifs, with corners consistently chamfered into octagonal silhouettes. Counters are relatively tight and rectangular, and joins stay crisp and orthogonal, giving the alphabet a machined, cut-from-plate look. The lowercase follows the same rigid geometry with sturdy stems, simple apertures, and minimal modulation; figures are similarly squared and sturdy for uniform, high-impact setting.
Best suited to display applications where strong presence is needed—posters, headlines, labels, and signage. It also fits sports or team branding and retro-inspired packaging where a sturdy, block-seriffed voice adds impact. In longer text, it works most convincingly at larger sizes where the tight counters and dense rhythm remain clear.
The overall tone feels bold and assertive with a vintage workwear and Americana flavor. Its chamfered slabs and dense rhythm evoke athletic lettering, wood-type posters, and utilitarian signage, projecting confidence and toughness more than refinement.
The design appears intended to deliver a tough, straightforward display voice by combining slab serifs with squared, chamfered contours and compact proportions. Its consistent geometric construction prioritizes punchy legibility and a distinctive, badge-like personality for attention-grabbing typography.
Spacing reads intentionally compact, producing a dense texture in lines of text. The chamfer treatment is applied broadly across terminals and corners, creating a consistent, emblem-like finish that helps the design hold together at large sizes.