Sans Normal Okdeh 24 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Avenir', 'Avenir Arabic', 'Avenir Next Cyrillic', 'Avenir Next Georgian', 'Avenir Next Thai', 'Avenir Next World', and 'Janna' by Linotype; 'Pulp Display' by Spilled Ink; and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, headlines, ui labels, signage, posters, modern, friendly, confident, clean, techy, clarity, modernity, neutrality, readability, versatility, geometric, rounded, sturdy, high legibility, wide apertures.
A solid, geometric sans with generously rounded bowls and consistent, heavy strokes that keep counters open and shapes clear. Curves are smooth and near-circular in letters like O, C, and G, while straight-sided forms (E, F, H, N) stay crisp and orthogonal, creating a stable rhythm. Terminals are clean and mostly flat, with a compact, efficient lowercase built around simple arches and circular dots; the overall spacing reads even and purposeful in both all-caps and mixed text.
This typeface is well suited to branding systems, headlines, and short-to-medium text where clarity and presence are priorities. Its open counters and straightforward forms work well for UI labels, navigation, and signage, while the strong, rounded geometry holds up in posters and marketing layouts.
The tone is contemporary and approachable, balancing a no-nonsense, utilitarian structure with soft, rounded geometry. It feels confident and straightforward, with a friendly clarity that suits modern interfaces and brand voices that want to appear dependable rather than ornate.
The design appears intended to deliver a modern geometric voice with strong legibility and a confident footprint. It prioritizes clean construction, open shapes, and consistent rhythm to perform reliably across contemporary graphic and digital applications.
Distinctive details include a geometric uppercase set with broad, smooth curves and a clear, open G, plus a lowercase that stays simple and highly legible at display sizes. Numerals are sturdy and headline-ready, matching the letterforms’ rounded geometry and consistent weight.