Sans Normal Libig 18 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Quiz' by Plau (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, logos, playful, retro, punchy, friendly, casual, impact, warmth, motion, personality, display, rounded, soft, bouncy, compact, chunky.
A heavy, rounded sans with a consistent forward slant and softly inflated strokes. Letterforms favor broad curves and blunted terminals, with subtle wedge-like shaping on some ends that keeps the texture lively rather than purely geometric. Counters are generally compact (notably in B, P, R, a, e), producing a dense, confident color, while curves in C, G, O, S and the numerals stay smooth and continuous. The italic construction feels built-in (not obliqued), with slightly asymmetrical bowls and energetic diagonals that add a springy rhythm across lines.
Best suited for display typography where impact and warmth are needed—posters, headlines, product packaging, and brand marks. It can work for short subheads or callouts as well, but the dense counters and strong slant make it most effective at larger sizes rather than extended small-size reading.
The overall tone is upbeat and approachable, with a vintage sign-painting and mid-century display feel. Its weight and slant make it feel animated and conversational, leaning toward fun, informal messaging rather than sober or technical contexts.
Likely designed to deliver a high-impact, friendly display voice: bold, rounded shapes paired with an integrated italic stance for motion and personality. The emphasis appears to be on memorable silhouettes and a lively line rhythm for attention-grabbing titles and branding.
Capitals are sturdy and compact with pronounced roundness, while lowercase forms maintain a cohesive, slightly quirky personality (single-storey a and g, rounded i dot, lively s). Numerals are bold and friendly with clear silhouettes, and the font maintains a strong, even texture in longer sample text.