Slab Rounded Poma 1 is a regular weight, very wide, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, book covers, retro, friendly, whimsical, craft, soften slabs, retro warmth, approachable display, text clarity, rounded serifs, soft corners, bulb terminals, typewriter-like, ink-trap feel.
A soft-edged slab serif with generously rounded corners and low stroke modulation. The serifs read as compact, blocky feet with smoothed joins, and many terminals finish in subtle bulb shapes that give the forms a cushioned, inked-in feel. Counters are open and broadly drawn, with a steady, even rhythm across text and a slightly bouncy silhouette in curved letters. Overall spacing is comfortable and the outlines favor smooth, continuous curves over sharp transitions.
Well suited to branding and packaging that benefits from a friendly, retro-inflected voice, as well as posters and headlines where the rounded slab character can carry the design. It can also work for short editorial passages, pull quotes, and book covers where a warm, slightly quirky texture is desirable.
The font conveys a warm, approachable tone with a hint of vintage charm. Its rounded slabs and buoyant terminals feel informal and personable, suggesting hand-influenced printing or mid-century display typography rather than strict modern neutrality.
The design appears intended to blend slab-serif sturdiness with rounded, softened detailing to create a distinctive, approachable reading texture. It aims for high recognizability through bulb terminals and smoothed slab feet while keeping proportions and spacing stable enough for extended lines of text.
In the sample text, the face maintains clarity at paragraph sizes while retaining distinctive personality in details like the curled terminals on curves and the softened serif blocks. Numerals appear sturdy and readable, matching the same rounded slab vocabulary for cohesive text-and-figure color.