Slab Normal Ogfe 7 is a regular weight, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, editorial, branding, signage, practical, authoritative, industrial, retro, clarity, impact, durability, workhorse display, slab serif, blunt serifs, sturdy, open counters, low stress.
This typeface is a sturdy slab serif with broad proportions and a steady, low-contrast stroke. Serifs are square and blunt with minimal bracketing, giving terminals a firm, mechanical finish. Curves are generous and open, with wide bowls and counters that keep letterforms readable at larger and medium sizes. The rhythm is even and workmanlike, with clear joins, compact apertures, and straightforward construction across caps, lowercase, and numerals.
Well suited to headlines, subheads, and display typography where a solid slab presence helps anchor a layout. It can also support editorial design, packaging, and signage that benefits from clear letterforms and a confident, utilitarian voice.
The overall tone is dependable and assertive, with an understated vintage/industrial flavor. It feels grounded and no-nonsense rather than decorative, conveying clarity and stability in headings or short text settings.
The design appears intended as a plainspoken slab serif for general-purpose display use, emphasizing clarity, sturdy construction, and a broad, impactful stance without relying on eccentric details.
The wide set and blocky serifs create strong horizontal emphasis, while the lowercase maintains familiar, conventional forms that prioritize legibility. Numerals follow the same robust slab logic, pairing well with all-caps settings and compact wordmarks.