Sans Contrasted Issi 3 is a very bold, very wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, logos, packaging, signage, playful, retro, chunky, friendly, punchy, attention grab, brand voice, retro display, compact impact, soft corners, ink-trap feel, compact counters, blocky, display.
A heavy, compact display sans with broad proportions and rounded, softened corners. Strokes show noticeable contrast and occasional tapering, producing a carved or squeezed-in look in joins and terminals. Counters are relatively small and often squarish/oval, giving letters a dense, dark texture, while the x-height reads tall in the lowercase. Overall rhythm is sturdy and consistent, with simplified forms and minimal detailing.
Best suited for headlines and short bursts of text where its dense weight and stylized contrast can read clearly. It works especially well on posters, packaging, signage, and logo wordmarks that benefit from a retro, chunky sans aesthetic.
The font conveys a bold, approachable energy with a distinctly retro, poster-ready presence. Its rounded massing and tight counters feel playful and slightly whimsical, while the strong silhouettes keep it assertive and attention-grabbing.
Likely designed as a high-impact display face that maximizes silhouette strength while adding personality through soft corners, compact counters, and contrasted, tapered joins. The goal appears to be a friendly but commanding look optimized for prominent, large-scale typography.
Many glyphs exhibit subtle pinch points where strokes meet, creating an ink-trap-like impression that adds character at large sizes. Numerals follow the same chunky logic, with curvy forms and compact interior spaces that keep the set visually unified.