Sans Normal Noguv 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink, 'Nicky Sans' by Digitype Studio, 'CF Asty' by Fonts.GR, 'Heavitas Neue' by Graphite, and 'Acherus Feral' and 'Chesna Grotesk' by Horizon Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, approachable, punchy, impact, approachability, clarity, modernity, rounded, geometric, soft, sturdy, compact.
A heavy, rounded sans with compact proportions and smooth, geometric curves. Strokes are consistently thick with minimal contrast, and corners are largely softened, giving counters a circular to oval feel. The uppercase is broad and stable, while the lowercase keeps a clean, contemporary construction with simple terminals and a sturdy rhythm. Numerals match the weight and roundness, producing a uniform, high-impact texture in lines of text.
Best suited for headlines, posters, branding, packaging, and signage where strong presence and quick recognition matter. It also works well for UI labels, badges, and callouts at larger sizes where the rounded shapes and heavy weight can read as friendly and contemporary.
The overall tone is friendly and approachable while still feeling assertive due to the dense weight and compact shapes. Its rounded geometry reads modern and upbeat, with a straightforward, no-nonsense clarity suited to bold messaging.
The design appears intended to deliver bold, modern communication with a soft, approachable edge. By combining thick strokes, rounded geometry, and simple constructions, it aims for high impact and legibility in display-oriented settings.
The round forms (notably in O/C/G and the bowls of B/P/R) stay smooth and controlled, and the diagonals (V/W/X/Y) remain crisp without introducing sharp, spiky tension. In text, spacing and letterforms create a solid, dark color that emphasizes headlines and short statements over delicate typographic nuance.