Sans Superellipse Upke 9 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Midnight Sans' by Colophon Foundry, 'Clonoid' by Dharma Type, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports graphics, futuristic, techy, industrial, sporty, confident, impact, modernity, clarity, brand presence, rounded, blocky, extended, geometric, soft corners.
A heavy, extended sans with rounded-rectangle construction and consistently softened corners. Strokes are monolinear and stout, producing compact counters and a sturdy, high-impact silhouette. Curves lean toward superelliptical bowls (notably in O/C/G and the lowercases), while diagonals are clean and simplified, keeping the overall texture even and mechanical. The lowercase is built for clarity at display sizes, with broad, flat terminals and minimal modulation; figures follow the same wide, squared-off logic with generous interior rounding.
Best suited to headlines, posters, and branded statements where a wide, powerful footprint is desirable. It works well for technology and product branding, packaging callouts, sports or motorsport-style graphics, and interface or signage moments that need quick recognition at larger sizes.
The tone is modern and assertive, mixing a tech-industrial feel with a friendly smoothness from the rounded corners. It reads as engineered and performance-oriented rather than editorial or classical, giving headlines a bold, forward-leaning presence without becoming aggressive.
The design appears intended to deliver maximum impact through wide proportions and rounded-rectangular geometry, pairing a rugged, industrial weight with approachable curvature. Its consistent, modular shapes suggest a focus on strong logo and display performance with a contemporary, engineered voice.
Spacing and rhythm emphasize a horizontal, streamlined flow, making lines of text feel fast and expansive. The design maintains a consistent geometry across letters and numerals, helping it stay cohesive in tightly set, high-contrast layout situations where strong silhouettes matter.